Saturday, December 27, 2014

BulletTrain SAFE Wallet for iPhone 6 Plus Press Release

...Launch Press Release...

BulletTrain SAFE Wallet 6 Plus

Become a Backer of the SAFE Wallet for iPhone 6 Plus on Kickstarter!

Your iPhone 6 Plus Will Never Be The Same!!!

The SAFE Wallet for iPhone 6 Plus is a complete wallet replacement solution, capable of concealing up to 5 credit cards or up to 15 business cards. It can also hold cash bills, house keys, as well as an optional SAFE Pen, SIM Cards, and Mini USB Flash Drives for all your secret files. The SAFE Wallet allows iPhone users to finally ditch their bulky wallets and replace them with a beautifully streamlined protective case.
"Nobody wants to carry a wallet. You don't want another thing you have to remember to put in your pants when you walk out the door.  You don't want another thing to lose."      –Tim Cook [Apple CEO]

Over the past decade, hundreds of companies have attempted to deliver on the promise of successfully converging an iPhone and a Wallet, and they have all fallen far short of delivering an optimal solution. In other words, each one of them has at least one severe Achilles-heel that make them very weak. 

Welcome To The New Wallet 2.0

BulletTrain was the first and only company in history to deliver 100% on the promise of what an ideal smartphone wallet should be with our iPhone 5/5S SAFE Wallet, which we successfully launched on Kickstarter in 2013! Our SAFE Wallet for iPhone 5/5s model went way beyond by incorporating other excellent features, like 360 degree screen-edge protection, as well as making a super-good looking case that not only completely conceals your wallet from prying eyes, but is also extremely comfortable in your hand. It also features a built-in MagicStand that perfectly stands up your iPhone in portrait or landscape on any flat surface.

BulletTrain SAFE Wallet for iPhone 6 Plus In Ruby Red shown with optional SAFE Pen
In the two years since we launched our SAFE Wallet for iPhone 5/5s, no other companies have come even close to matching our patented design. This fact would make it seem like it might be impossible to top our design, thus it should come as no surprise that the company that genuinely perfected the SmartPhone Wallet Case has taken it to a whole new level of excellence with the advent of our all-new SAFE Wallet for iPhone 6 Plus model.
With the introduction of the remarkably innovative iPhone 6 and iPhone 6 Plus, we saw tremendous opportunity to reinvent the SAFE Wallet for these new iPhone models! The SAFE Wallet for iPhone 6 Plus offers a super-streamlined, minimalist-masterpiece look, that makes the iPhone much easier to comfortably hold, while offering superb ergonomic access to the silent/ring switch, the volume up/down buttons, as well as the sleep/wake power button.

Improving On The SAFE Wallet for iPhone 5/5s

To best understand the value proposition of the SAFE Wallet 6 Plus, it makes sense to watch the video below from the successful Kickstarter launch of the SAFE Wallet for iPhone 5/5s, which is available for purchase on

The SAFE Wallet for iPhone 6 Plus maintains EVERY major feature the iPhone 5/5s version offers, while adding a much larger Secret Stash compartment that securely holds two house keys, as well as offering the ability to hold our upcoming optional SAFE Pen. It also offers many, many more amazing features...

True Convergence Delivered

As you will see, when you obtain and use your BulletTrain SAFE Wallet, it is the first wallet case for any SmartPhone which flawlessly delivers on the promise of convergence, and even goes beyond it in many ways.
The differences between all other iPhone wallet cases, and the BulletTrain SAFE Wallet, is like the difference between driving around in a 1915 Model T Ford, versus a 2015 Tesla P85D! The difference is really that profound!!!
Most other wallet cases try to add a wallet to an iPhone case. The BulletTrain SAFE Wallet takes the opposite approach. Essentially, with the BulletTrain SAFE Wallet, we have redesigned the wallet for the 21st century, and gave it a special compartment that safely holds and protects your iPhone.

We are offering the SAFE Wallet for iPhone 6 Plus in our four most popular colors, which include Stealth Black (Pictured Above), Ruby Red (Pictured Below), as well as in Polar White, and BulletTrain Blue. It is amazing how different a look you can achieve with these four timeless, beautiful colors, coupled with the option of mixing them with a black or white iPhone 6 Plus, as seen above and below.

Simplify Your Life

If you compare the BulletTrain SAFE Wallet for iPhone 6 Plus to any other case made, it is hard to believe it can successfully conceal so many important items, in such a small space!!!

At BulletTrain, we believe form and function go hand in hand. This is why we sacrificed neither by designing the SAFE Wallet to maximize its carrying ability, much like a Swiss Army Knife, or Leatherman tool, while completely eliminating any bulk. 
Do you remember the first time your parents took you to the circus, and you saw a Mini Cooper drive up, and start unloading clowns, and you could not believe how many clowns apparently fit in the car? You probably didn't notice they were coming up through an invisible trap-door in the floor! With the SAFE Wallet, it is the same, but there are no tricks! Just a wonderfully engineered wallet case for your iPhone 6 Plus. That being said, if you demo your SAFE Wallet for people, they will think you are a magician, and don't be surprised if every time you use it to pay for something if it starts a conversation ;-)

A Place For Everything & Everything In Its Place

At BulletTrain our whole team uses iPhone 6 Plus models, and when Tim Cook, the CEO of Apple first showcased the 6 Plus model, we knew this was a complete game-changer. We realized the extra height and width would allow us to achieve features we never could with previous iPhone models. 
The design team at BulletTrain experimented like crazy to figure out how to optimize every scintilla of the SAFE Wallet for iPhone 6 Plus. In the photo below, you see the SAFE Wallet for iPhone 6 Plus with all three Secret Stash Compartments exposed. All three of our Secret Stash compartments feature our SAFE Stick Micro-suction technology, which holds all items securely so they don't ever move around.

SAFE Wallet for iPhone 6 Plus Shown with Optimized Secret Stash Compartments
Our SAFE Stick Micro-Suction feature not only stops items from rattling around, but also holds them perfectly in place, so when you easily remove your iPhone, they won't fall out by mistake. Speaking of removing and installing your iPhone 6 Plus, it is super-easy and intuitive!

Can You Keep A Secret?

The photo below shows off how versatile the Main Secret Stash compartment is. It can hold many small items, beyond keys, cash, and coins. You can even store medication, or just about any small item you want to conceal.

Photo above shows the diversity of options for storage in all four stealth compartments in the SAFE Wallet for iPhone 6 Plus

Skinnier Than A Sharpie!

It is hard to believe the BulletTrain SAFE Wallet for iPhone 6 Plus is skinnier than a Sharpie marker, but it's true. By the way, the SAFE Wallet is not only holding an iPhone 6 Plus, but also concealing two credit cards, 6 business cards, a $100 Bill, Two Keys, Two extra SIM cards, a SIM card removal tool, and a 32GB USB Flash Drive!!!! Oh, and by the way, it's also holding our upcoming optional SAFE Pen!!!!!

Key Feature

If you are going for a walk or run, or walking to your local gym, or a local restaurant, or even to work, you can easily and securely store 2 standard size keys in the SAFE Wallet 6 Plus Secret Stash. Two standard size keys can simply be placed on top of each other in the Secret Stash, and our SAFE Stick Micro Suction will hold the two keys separately and safely, while prevent them from rattling around!

Our new SAFE Stick Micro-Suction technology is used to securely hold your valuables in the Secret Stash! Micro-Suction technology is a little-known, WONDERFUL substance that provides re-usable adhesive, and is effective on keys, cash, and other flat objects like slim USB drives, SD cards, and more!

Having your iPhone, wallet contents and keys all in ONE place empties the rest of your pockets, and since you only have to think about keeping track of ONE item, you are far less likely to lose anything.
SAFE Wallet Shown Fully Loaded with MagicStand In Portrait
Notice how completely different the SAFE Wallet in Ruby Red looks compared to the Stealth Black model shown above.

Take A Stand

The iPhone 6 Plus is really designed to be the ultimate highly portable super-computer that can fit in your pocket. In a certain sense it replaces or supplements having a laptop. The challenge is that a laptop has a screen that can stand-up on its own, and the iPhone 6 Plus does not. We've incorporated our patent-pending MagicStand into the SAFE Wallet to give the iPhone a leg to stand on. This is no ordinary kickstand!

SAFE Wallet for iPhone 6 Plus with Built-In MagicStand For Watching Video
As seen in the photos above and below, the MagicStand makes is really easy to watch and video, including movies, and TV Shows, or YouTube video, without having you hold your iPhone.

A Built-In Tripod for Video and Selfies
The MagicStand also doubles as a tripod for shooting photos, including selfies, as well as serving as a tripod for shooting video, as seen in the photo below. Obviously you can also use it for shooting video and photos in portrait as well.

BulletTrain SAFE Wallet for iPhone 6 Plus MagicStand Being Used As A Tripod for shooting Video

Light The Way

The MagicStand works well as a flashlight stand, so if you need task lighting in a dark room, you always have one with you!

SAFE Wallet Shown Above As A Powerful Flashlight Stand

Making A CASE For Protection

No one likes a cracked screen, which is why, at BulletTrain we designed a case with both convenience and protection in mind. High-quality polycarbonate provides the iPhone 6 Plus with powerful protection from drops on flat surfaces, and our 360-Degree Edge protection incorporates a design that not only protects your iPhone, but also protects your SAFE Wallet from shocks and drops. We have extensively drop-tested our prototypes and are extremely impressed with the level of protection they offer.

Keeping Your Wallet Contents SAFE

The hollow core wallet door of the SAFE Wallet 6 Plus implements a truly innovative, all-new double-locking system to secure your wallet contents. The contents of your SAFE Wallet are hidden behind the wallet door, which is held shut by this double friction-lock until YOU open it. The wallet door maintains easy access to your wallet contents while ensuring they are invisible to prying eyes! The wallet door also has an convenient groove with advance ergonomics for your thumb/thumbnail so you can be in complete control of when your SAFE opens!
We've tested the locking mechanism in our prototyping, and we have been AMAZED with how well it performs! We can't wait for you to see how SAFE the contents of your SAFE Wallet 6 Plus will be!

Great Openings for Lightning Cables and Headphones

The SAFE Wallet for iPhone 6 Plus offers a design that is optimized to be able to accommodate ANY aftermarket Lightning cable, as well as being able to fit any aftermarket headphone jack, while still offering added protection for the bottom corners and edge of your iPhone.

Quality and Comfort

Each SAFE Wallet is made of a durable, high-quality, fade resistant colored Polycarbonate, resulting in a light-weight and sturdy case. We also give it a bead blasted finish so it won't lose any color from and is very scratch and scuff resistant.
The SAFE is also designed to be as comfortable in your pockets as it is in your hands. The advanced ergonomics of the SAFE fit nicely in your palm with little fear of it slipping through your fingers.

Color Therapy

The SAFE Wallet 6 Plus model is pictured below in BulletTrain Blue. We spent a great deal of time picking colors, which we know our customers love!

BulletTrain SAFE Wallet for iPhone 6 Plus In BulletTrain Blue
We are offering the SAFE Wallet for iPhone 6 Plus is four superb colors, which include Stealth Black, Polar White, Ruby Red, and BulletTrain Blue, as seen below.

BulletTrain SAFE Wallet for iPhone 6 Plus in Polar White
SAFE Wallet Profile Design Inspiration
All BulletTrain products are inspired by super streamlined Bullet Trains, like the Shinkansen 500 that traverse Japan. If you look closely at the super-stramlined side profile of the SAFE Wallet, you can't help but notice it is shaped like an actual Bullet Train!

BulletTrain SAFE Wallet Side Profile Design Inspired By A Real Bullet Train
In the photo below, you can how see remarkably skinny the SAFE Wallet for iPhone 6 Plus is. It's so skinny, people often mistake it for Apple's own case for iPhone 6 Plus!

Streamline Your Big Wallet Instantly

People unnecessarily carry way too many things in their wallets. Credit cards that are never used, club cards, old receipts; all just pieces of paper or plastic taking up space. What are you carrying in your wallet that you could remove or digitize? Think about it. 
The BulletTrain SAFE case was designed and made just for you! All you probably really need to cary with your on a regular basis is a Credit Card, an ATM/Debit Card, Drivers License, Cash and several business cards. Do yourself a favor, and don't be like George Costanza, with his large exploding wallet ;-)

Tuesday, December 23, 2014

SAFE Wallet 6 Plus Kickstarter Goal Reached On Day One!

...BulletTrain SAFE Wallet 6 Plus...

Kickstarter Campaign Holiday Update

'Tis the season for the SAFE Wallet! We are pleased to bring you our Holiday Update! This will be our last formal update of the year 2014. Don't worry, though, we have a LOT more planned for early 2015!!!

It's been an exciting week since we launched the SAFE Wallet for iPhone 6 Plus on Kickstarter! The campaign TOOK OFF from the very beginning, and we reached our funding goal in just over 4 hours

The 60-day campaign for the SAFE Wallet 6 Plus is now our exclusive PRE-ORDER platform for our first shipment, scheduled for March 2015!

Some campaigns on Kickstarter make big promises in terms of features and availability, but fail to deliver due to insufficient background and industry experience! Our backers have shared some of these horror stories from Kickstarter, and we couldn't be more thrilled that so many backers have returned to be among the FIRST to get a SAFE Wallet for iPhone 6 Plus! 

Our backing community just KNOWS we follow-through with a superb product (like with the SAFE Wallet for iPhone 5) that thousands of customers LOVE

Update on SAFE Wallet for iPhone 6

While pre-orders for the SAFE Wallet 6 Plus have been very popular, we continue to receive calls and emails about the iPhone 6!

To answer your questions:
The SAFE Wallet for iPhone 6 is launching on Kickstarter AFTER the current campaign for the SAFE Wallet for iPhone 6 Plus.

Why after the 6 Plus? Why not move it up sooner?
We are committed to perfecting and delivering upon the larger design for the iPhone 6 Plus as previously reported. We set out to complete the 6 Plus model first with no compromise, and will then give the iPhone 6 model the same undivided attention.

Here is our handy timeline graphic so you know what to expect.
If everything goes as planned, SAFE Wallet 6 Plus shipments will be commencing in March 2015, and SAFE Wallet 6 shipments will be commencing in May 2015!

Future BulletTrain Products

We are so extremely excited to be launching the new SAFE Wallets for iPhone 6 and iPhone 6 Plus! But that's not ALL we've been working on!

Consider this your official "teaser": BulletTrain has some BIG new designs in the works that will continue to genuinely revolutionize the way you #SimplifyYourLife with the SAFE Wallet Platform!

We have multiple product announcements scheduled for early 2015, so make sure to keep your eyes on the FastTrack with BulletTrain!

This concludes our Holiday Update. From BulletTrain HQ to your homes, we wish you a Happy Holiday season!

Thanks everyone!

Sunday, December 14, 2014

Countdown to Kickstarter SAFE Wallet 6 Plus

Countdown to Kickstarter
SAFE Wallet 6 Plus

It's been tremendously busy at BulletTrain HQ, which is looking more like Q-Branch, the BatCave and Santa's Workshop lately...Stay tuned for more coming soon!!!!!

Tuesday, December 2, 2014

SAFE Wallet 6 Plus Second Reveal and SAFE Wallet 6 Update!

...BulletTrain SAFE Wallet REVEAL...

Review of SAFE Wallet 6 Plus Second Prototype

Many customers continue to call and email asking when they can pre-order the upcoming SAFE Wallets for iPhone 6 and 6 Plus.

Skip to the SAFE Wallet 6 Update (not 6 Plus)

Skip to the Frequently Asked Questions

We have been working hard to prepare for the upcoming Kickstarter launch, and Jake and I wanted to share more insight about the upcoming SAFE Wallets and pre-order information.

We recently got hands-on with a new prototype, and Jake and I couldn't be more excited to share these three images with you. Here is our latest prototype of the SAFE Wallet 6 Plus:

These photos feature a Silver (White) iPhone 6 Plus. This contrasts greatly with the Space Grey (Black) iPhone 6 Plus, and we love the look! The all-white look has a nickname around here: the Storm Trooper!

We are so excited about the new SAFE Wallet 6 Plus, and can't wait to see how our customers will use it to simplify their lives!

SAFE Wallet 6 Update

We realize that many of our customers are iPhone 6 owners (not iPhone 6 Plus), and we want to clear up any confusion about the timeline for the SAFE Wallet 6.

The biggest question we've been getting is: When is the SAFE Wallet for iPhone 6 going to be available?

The SAFE Wallet 6 is going to be available for pre-order on Kickstarter immediately following the completion of the SAFE Wallet 6 Plus campaign on Kickstarter. The SAFE Wallet 6 Plus is scheduled to launch on Kickstarter in a few short weeks (December 2014) for a 60-day campaign. 

By this schedule, we plan to launch the SAFE Wallet 6 pre-orders in a 60-day Kickstarter campaign in February 2015.

A handy image representing our SAFE Wallet timeline!

Right now, outfitting the iPhone 6 and iPhone 6 Plus with SAFE Wallets is our #1 Priority. The SAFE Wallet 6 will be on track for production immediately following the SAFE Wallet 6 Plus!

Thanks for hanging in there!

Frequently Asked Questions

Click here to skip to the pre-order information 

We frequently get questions about the upcoming SAFE Wallets, and want to ensure we answer as many questions as possible for you!

Q: When will the new SAFE Wallets be available?

A: Check out the handy graphic above, outlining our expected timeline!

Q: What is Kickstarter? How does a Kickstarter campaign work?
A: Kickstarter is a crowd-funding platform where customers help bring innovative designs to reality. Kickstarter has a handy page that explains how their process works for those who are unfamiliar: What is Kickstarter? 

Here is a set of Frequently Asked Questions we answered in our last post.

Q: How many credit cards does the new SAFE Wallet hold?

A: The SAFE Wallet 6 Plus and the SAFE Wallet 6 will have identical card capacity in the hollow core wallet door as the SAFE Wallet for iPhone 5/5s. The capacity will remain at 5 credit cards, or up to 15 business cards – or any combination thereof.

Q: Is the new SAFE Wallet thinner or thicker?

A: One great thing about the design of the SAFE Wallet is the fact it doesn't add much bulk to the iPhone. Since the iPhone 6 and iPhone 6 Plus are thinner than the iPhone 5/5s (by a little less than 1mm), the thickness of the SAFE Wallet 6 Plus installed will be even thinner than the iPhone 5/5s SAFE Wallet! It's also worth noting, due to the greater surface area of the iPhone 6 Plus, the thinness of the SAFE Wallet relative to the other dimensions feels AMAZINGLY thin with such a large iPhone!

Q: Can the new SAFE Wallet hold cash?

A: The SAFE Wallet is designed to provide truly elegant utility while making your life simpler. Since we are not quite in a cash-free world, we've designed the latest SAFE Wallet with this in mind. The SAFE Wallet 6 Plus features an enlarged Secret Stash compartment that can hold an emergency cash bill!

Q: What new features does the SAFE Wallet 6 Plus have?

A: The SAFE Wallet 6 Plus has been designed from the ground up, and makes excellent use of the new size of the iPhone 6 Plus! There are a few new features that we will be sharing publicly a little bit later on, but rest assured – the SAFE Wallet 6 Plus will be a knockout!

Q: When can I see more of the new features of the SAFE Wallet 6 Plus?

A: We will have a very thorough video to share the full feature set of the SAFE Wallet 6 Plus when we launch on Kickstarter in Fall of 2014. 

Q: What colors will the SAFE Wallet 6 Plus be available in?

A: We intend to launch the SAFE Wallet 6 Plus in 5 colors: Stealth Black, Polar White, Ruby Red, BulletTrain Blue, and Rainforest Green.

Q: What is the SAFE Wallet 6 Plus made of?

A: The production SAFE Wallet is made of a strong polycarbonate material. However, the prototype pictured above is made of a slightly different pre-production material.

Q: I was an early SAFE Wallet for iPhone 5/5s customer, and I'm concerned about production delays. What kind of a timeline are we looking for pre-orders to be fulfilled?

A: The SAFE Wallet 6 Plus (and 6) has been completely streamlined, and we're already seeing these two expected benefits:

1. The design is more ergonomic and space-efficient.

2. The engineering behind the new design is more refined than ever, incorporating all of the lessons we've learned in previous productions.

This is what leads us to believe we have squashed any possibly unforeseen variables in the production timeline. We look forward to shipping shortly after the Kickstarter campaign is complete!

Q: Why do the Mute Switch and Volume Buttons look the way they do on the SAFE Wallet 6 Plus?

A: What you're seeing in these areas are the physical buttons (and switch) of the iPhone. One great feature we've implemented in this new design is a more direct and tactically responsive way to access the iPhone's physical controls. The result is a more natural feel when triggering these buttons (and switch), just the way Apple intended.

Q: Enough about that, what about my BOSE headphones? AND my aftermarket Lightning cable? Will the SAFE Wallet 6 Plus support these?

A: We are pleased to report the SAFE Wallet 6 Plus is designed to be 100% compatible with every third party headphone, headset, AND Lightning cable. This also means if you have situations that require the larger-tipped Lightning-to-30-Pin Adapter OR Lightning-to-HDMI Adapter, you will not need to remove the iPhone 6 Plus from your SAFE Wallet!

Q: How can I pre-order? And when!?

A: The SAFE Wallet 6 Plus will be available for pre-order on Kickstarter in Fall 2014. We plan to ship as close to real-time as possible by the end of the campaign!

Q: How can I make sure I find out about the Kickstarter campaign as promptly as possible?

A: The best way to make sure you get pre-order announcements and other vital news about the SAFE Wallet 6 Plus (and all new products from BulletTrain) is to subscribe to our newsletter here. We never spam customers! We only send out an email to our mailing lists

Q: Why is BulletTrain launching the SAFE Wallet 6 Plus on Kickstarter? Why not go straight to market without Kickstarter?

A: We originally launched the SAFE Wallet for iPhone 5 on Kickstarter. We loved the communal experience we had with our backing community, and are looking forward to having this same depth of experience for the SAFE Wallet 6 Plus!

To go back a little further, BulletTrain has historically brought its innovative products to light through "Kickstart"-ing, just without the "Kickstarter" part! The take away point here is that we want to produce the absolute best experience for the community we serve, and Kickstarter provides values we find to be very useful in bringing YOU the best experience:

1. Creating an immersive and exciting way to learn about the SAFE Wallet and see it in action.
2. A super-clean yet isolated space for production updates and feedback from backers.
3. Lastly, we hear customers REALLY like some of the "backer"-level discounts that one sees on Kickstarter. We aim to deliver the SAFE Wallet at a superb value, and the pre-orderers will get the best value possible via Kickstarter!

We are really excited to launch (coming soon!) and will keep updating the public on Facebook and Twitter!

Thanks for reading, and feel free to post in the comments below, or to send your thoughts by email!

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